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Put customer questions to work.

42 Prompts for D2C Founders · PDF guide

42 AI workflows for the jobs a D2C founder does every week, from listings and reviews to true ROAS. Each one shows the inputs, the prompt, a worked output and what to check.

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GUIDE SERIESPROMPTS FORD2CFounders01 · 14Acquire02 · 14Retain03 · 14OperatePractical AI workflows for real work.GUIDE SERIESPROMPTS FORD2CFounders01 · 14Acquire02 · 14Retain03 · 14OperatePractical AI workflows for real work.

Turn feedback into a product-page brief.

42 Prompts for D2C Founders · PDF guide

Paste real customer questions and your product facts. Get a page brief you can hand to a writer. This is one of 42 workflows in the guide.

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Your brief

Customer questions {customer_questions}“How does it work?” “What is in the box?”

Product facts {product_facts}750 ml, steel, two spare gaskets

Format {format}A page brief, in order

You get back
  • What the page must explain, in order
  • The fact that answers each question
  • Gaps you have not confirmed yet
Illustrative example of one workflow.

Give AI a clearer product-page brief.

42 Prompts for D2C Founders · PDF guide

A good brief names the inputs, the limits and the format. The guide gives you 42 of them, written for Indian D2C work.

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A vague ask

“Write a product page for my steel bottle.”

A clear brief
  • The customer questions, pasted in
  • The confirmed product details, and nothing else
  • The format you want back
  • An instruction to flag gaps and not invent benefits

The jobs that eat a founder’s week, mapped.

We mapped the work before writing a single prompt. The guide covers 42 jobs across these areas.

Amber marks the jobs founders told us hurt most.

Written around the tools you already use
  • Shopify
  • WooCommerce
  • Meta
  • Instagram
  • WhatsApp
  • Google Ads
  • Google Analytics
  • Google Sheets
  • Gmail
  • Notion
  • YouTube
  • Zoho
  • Amazon
  • Flipkart
  • Meesho
  • Shiprocket

Names and logos belong to their owners. No endorsement implied.

Reply to a 1-star review without conceding the claim

When a buyer leaves a 1-star review, I want a public reply that addresses them without conceding a claim, so I can protect the listing and the next buyer's decision.

What you put in
"Very bad" — cheap quality dont waste money. leaking from day one. seller is not responding. do not buy this product
  • Platform, rating, date, verified or not
  • What you know about the order
  • Product facts that bear on the complaint
What comes back · public reply

Thank you for the feedback. Every Chinar 750 ml is SS304 stainless steel with two spare silicone gaskets in the box and a 1-year warranty — most leaks trace back to the cap seating, not the bottle. We can't find an order or message from you on this account; please write in through Amazon's "Contact Seller" option with your order ID and we'll sort a replacement right away.

Review pending1 recorded run, none accepted yet

Workflow 21 of 42. Example from Tapish, an invented example brand. You also get: A public reply under 90 words, a private follow-up, three full variants, one listing fix and the platform's reply rules.

What a clear brief looks like.

The difference between a vague answer and a useful one is mostly what you put in.

A vague ask

“Write a product page for my steel bottle.”

A clear brief
  • The customer questions, pasted in
  • The confirmed product details, and nothing else
  • The format you want back
  • An instruction to flag gaps and not invent benefits

42 workflows in three segments.

A workflow is one job, start to finish: the inputs to gather, the prompt, a worked output, the checks to run and what to do next.

Guide page: The cover
The cover
Guide page: The map of a founder’s jobs
The map of a founder’s jobs
Guide page: A one-page workflow
A one-page workflow
Guide page: How to read a workflow page
How to read a workflow page

Acquire

14 workflows

Get found and get the first order: listings, store pages, ads and content.

  • Listings and store
  • Ads and content

Retain

14 workflows

Keep the customer after the order: reviews, refunds, delivery problems and repeat purchase.

  • Customer experience
  • Retention

Operate

14 workflows

Run the business underneath: money, stock, people, plans and compliance.

  • Money and stock
  • People, plans and compliance

Acquire 14

  1. 1ReadFunnel read
  2. 2WriteMarketplace listing set
  3. 3
  4. 4
  5. 5
  6. 6
  7. 7
  8. 8
  9. 9
  10. 10
  11. 11
  12. 12
  13. 13
  14. 14

Retain 14

  1. 15WritePre-dispatch messages
  2. 16
  3. 17
  4. 18
  5. 19
  6. 20
  7. 21Reply1-star reply
  8. 22
  9. 23
  10. 24
  11. 25
  12. 26
  13. 27
  14. 28

Operate 14

  1. 29ClaimReturn claim
  2. 30ComputeTrue ROAS
  3. 31
  4. 32
  5. 33
  6. 34
  7. 35
  8. 36
  9. 37
  10. 38
  11. 39
  12. 40
  13. 41
  14. 42

6 of 42 shown. The other 36 are in the guide.

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Watch one workflow run.

How one workflow runs.

Fifteen to forty minutes, in the AI assistant you already use.

  1. Find the jobWorkflows are named after the task, not the tool.
  2. Gather the inputsThe page says exactly what to paste in, and where to find it.
  3. Run the promptPaste, fill the slots, run.
  4. Check the resultA checklist, and the ways it is known to go wrong.
Plain text that works in any assistant
  • Claude
  • Google Gemini
  • Perplexity
  • ChatGPT
  • Copilot

Names and logos belong to their owners. No endorsement implied.

Chosen by evidence, not by volume.

Most prompt packs sell a big number. We started from the work, scored every job, and kept the ones where a model genuinely helps.

181
jobs mapped from founder forums, tool listings and interviews
60
shortlisted scored on pain, frequency and what a model can do
48
written in full with real inputs from an example brand
42
in the guide the weakest of each chapter cut
  1. We run itEach workflow is run on realistic inputs from an example brand.
  2. We score itA reviewer scores the output against a fixed rubric.
  3. We show the stateEvery page says what was run, on which version, and when. Nothing is called tested on the strength of an older version.
  • Claude43 recorded runs
  • ChatGPT5 recorded runs
  • Gemini5 recorded runs

Counted from our run records. A run is not a pass: each workflow in the guide shows its own result.

Who made it.

Ridhi Karan

Ridhi Karan

Founder, 42 Prompts

2 Billion+ad impressions on Meta, selling physical products
A prompt without the inputs, a worked answer and the checks is half a tool. I wanted the whole tool on one page.

Every guide starts from the jobs people in a field actually do, keeps the ones where AI genuinely helps, and shows its working on the page: the inputs, the prompt, a worked answer and what to check.

  • Has advised multiple e-commerce ventures since

Fewer prompts. Each one finished.

Typical prompt packThis guide
What you getHundreds of one-line prompts42 complete workflows: inputs, prompt, worked output, checks
Built forAnyone, anywhereIndian D2C: marketplaces, COD, RTO, GST, festival calendar
Shows its workNo sample outputsA recorded output on every workflow
Says what was tested"Battle-tested"Model, date and version on every workflow
When it goes wrongSilent"Where it breaks" on every page

It is for you if

  • You run an Indian D2C brand on marketplaces, your own store, or both
  • You already have exports, reviews and numbers to paste in
  • You want the working, not a list of one-line prompts

It is not for you if

  • You want a tool that runs your store for you
  • You have no product or customers yet
  • You want 1,000 prompts to scroll through

Everything you need to run each job yourself.

  • 42 workflows in three segments
  • A worked output for every workflow
  • Checks and known limits on every page
  • Free updates to this edition

What happens after you pay

  1. In secondsYour PDF arrives by emailWith a download link that keeps working.
  2. In 15 minutesYour first workflow is donePick one job you have this week.
  3. Any timeQuestions get a replyWrite to the address in the footer.
Questions get a replyEmail [email protected] or call +91 73220 74029.
I would rather give you 42 workflows you finish than a thousand prompts you scroll past.
Ridhi Karan · Founder, 42 Prompts

Before you decide.

Who is this for?

Founders of Indian D2C brands selling on marketplaces, their own store, or both. It assumes you run the business yourself or with a small team, and that you have your own exports and numbers to hand.

What is a workflow?

One job, start to finish: when to use it, the inputs to gather, the prompt, a worked output, the checks to run on the result and what to do next. It is more than a one-line prompt.

Which AI tools does it work with?

Each workflow is plain text that you paste into the assistant you already use. The evidence note on every workflow names the models it has been run on, the prompt version and the date.

Has every workflow been tested?

Every workflow states its own evidence. "Tested" appears only when a recorded run of the current prompt version has been reviewed and accepted. Otherwise you will see "Retest pending", "Review pending" or "Illustrative example".

Put AI to work on the jobs that eat your week.

Not ready to buy? Start with the free Book of 42, 42 short lessons, free.

42 Prompts for D2C FoundersRs 299 · PDF guide
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